Green Bay, WI (October 13, 2025) – Séura Contract is proud to announce a new partnership with R&R Design Resources, led by President Rebecca Rotar, to represent Séura Contract in Colorado, Utah, Wyoming, and Montana. With her background in purchasing and procurement, Rebecca brings a unique perspective to the design community; one that blends deep technical knowledge with an eye for creative problem solving.
Pictured: Nate Stout, Director of Commercial Sales at Séura with Rebecca Rotar, President of R&R Design Resources
Since founding R&R Design Resources in 2016, Rebecca has built strong relationships with designers, procurement firms, and hospitality groups throughout the region. Her recent work includes Argyle Senior Living in Denver, The Charter Hotel in Beaver Creek, and multiple Beau Jo’s Pizza locations, along with collaborations with leading firms such as Kimberly Timmons Interiors, Benjamin West, Studio 10, Greenwood & Black, and Swan Dive Design.
With 17 years of procurement experience, Rebecca knows what information designers and specifiers need to keep projects moving and prides herself on fast response times with complete details. She also brings expertise in value engineering, helping clients balance budget and design without compromising quality.
“Rebecca’s ability to anticipate the needs of designers and specifiers makes her an invaluable partner,” said Gretchen Gilbertson, CEO and Co-Founder of Séura. “Her procurement background combined with her passion for design ensures that Séura products are presented not only beautifully but also in a way that makes projects easier for her clients.”
For Rebecca, the opportunity with Séura is about broadening the role of mirrors in hospitality design. “Too often, the conversation stops at the guest bathroom,” she explained. “But mirrors and integrated lighting can transform the entire guest experience from vanities and makeup mirrors in guestrooms, to wardrobe mirrors in entry spaces, to decorative statement mirrors in lobbies, corridors, and public restrooms. Séura gives designers the flexibility to carry a cohesive design language throughout the property, creating both beauty and functionality at every guest touchpoint.”
With this partnership, designers and hospitality groups across the Mountain West can rethink mirrors not just as a fixture, but as a strategic design solution that shapes the total guest experience across the property.
About Séura
Founded in 2003, Séura (seer-ah) is a world-class manufacturer of lighted mirrors and decorative mirrors. What began as a vision by husband-and-wife team Tim and Gretchen Gilbertson to bridge the gap between design and technology has evolved into a mission to eliminate it. From its headquarters in Green Bay, Wisconsin, Séura proudly assembles products from U.S. and globally sourced materials, delivering innovative solutions that elevate both residential and hospitality spaces. For more information, visit contract.seura.com.
About R&R Design Resources
Founded in 2016 and headquartered in Denver, Colorado, R&R Design Resources serves Colorado, Utah, Wyoming, and Montana with a focus on hospitality and commercial design. President Rebecca Rotar leverages more than 17 years of procurement experience to support designers, specifiers, and hoteliers with timely, accurate information and value-engineered solutions. With a project portfolio that includes Argyle Senior Living, The Charter Hotel, and Beau Jo’s Pizza, and partnerships with firms such as Kimberly Timmons Interiors and Benjamin West, R&R Design Resources is known for its responsiveness, technical expertise, and creative approach to bringing design visions to life. Learn more at randrdesignresources.com.
Media Contact: Melissa Olson, Marketing Director, melissaol@seura.com
A media kit including images, logos, and PDF format for press use is available for download here.